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Spring/Summer 2011

Spring/Summer 2011

Targeted Distribution

As our sophisticated bride takes each of her first steps in planning her wedding, Manhattan Bride is there ...

When she's trying on gowns, we're available at the area's upscale gown shops. When she signs for her registry, we're there.

When she begins evaluating venues, she finds us at the area's major wedding reception sites. We're there when she begins thinking about her band, photographer, and florist. During her regular visits to the area's upscale salons, spas, and health clubs, we're there, and we're on newsstands and in bookstores like Barnes and Noble.

And of course we're here 24/7 with the Brand New, her complete online resource. (If you have any questions, please contact our Editor-Publisher, Rick Bard, at 212.265.7970 or [email protected].)

Manhattan Bride publishes two issues a year and has a circulation of 45,000 copies per issue, distributed as follows ...

1. New York City & Long Island ... 55%
2. New Jersey ... 31%
3. Westchester, Upstate NY, & CT ... 14%

Circulation by OUTLET:
Manhattan Bride is distributed throughout the region at eight different outlets.
1. Key Bridal Gown Shops (20.0%)
We reach brides as they are choosing their gowns at ... over 130 select tri-state area outlets.
2. Principal Bridal Registries (17.5%)
We reach sophisticated brides when they're planning their registries at ... Bloomingdale’s NY locations in Manhattan, Long Island, Westchester, White Plains, and Garden City, and at the store’s NJ locations in Bergen County, Wayne, and Short Hills ... plus Williams-Sonoma's 27 NY, NJ, and CT locations ... and at other select independent registries.
3. Bridal Shows & Events (15%)
Manhattan Bride is there when brides visit ... over 40 upscale bridal shows and charity events held each year at the tri-state area’s hotels and reception sites.
4. Newsstands & Bookstores (12.5%)
Manhattan Bride is sold at ... over 1,000 newsstands, bookstores, supermarkets, and drugstores in the tri-state area, including Barnes & Noble, Shoprite, Pathmark, A&P, and more.
5. Major Reception Sites (12.5%)
When brides are booking their wedding, we’re there at ... over 80 of the area’s major reception sites, hotels, country clubs, golf clubs, and lofts.
6. Key Bridal Suppliers (10%)
We greet brides as they make their vendor decisions at ... over 150 locations offering bridal services, including wedding music, photography, video, fashion accessories, gifts, invitations, planning services, and floral decor.
7. Upscale Residential (7.5%)
Manhattan Bride is given to brides directly, plus via their friends and family members at ... over 200 elite condos and co-ops on Manhattan's East and West Sides, Midtown, and in Battery Park near Wall Street.
8. Personal Service Providers (5%)
Our upscale brides also get their copy of Manhattan Bride at ... over 150 personal training, beauty, and skincare salons and spas.